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You have a mobile app: check!Your Facebook and/or Instagram Business Pages are set up: check!Your Facebook Ads Manager account is set up: check!mobile appsPerfect. Now you want to get more people installing it, using it, and re-engaging with your app over time. Right? Well, you’ve certainly come to the right place. In this complete guide to Facebook ads for mobile apps, you’ll learn how to.
Register your mobile app with FacebookSelect your campaign Thailand WhatsApp Number objectivesTarget your audiencesCreate exceptional Facebook ads for your mobile appLet’s get to it!Register your mobile app with Facebook for DevelopersBefore we dive into Facebook Ads Manager and set up our first mobile app install campaign, you will need to register as a developer on Facebook. If you are not a developer, share this instructional link with your developer so they can assist and get everything set up in the App Dashboard.Here, you will learn how to register your app, install your iOS Software Development Kit or SDK or your Android SDK, add any app events that may be important for your goals and business, and more.

While installing the SDK is optional, we highly recommend doing so to our clients as it can provide a higher level of tracking and ad targeting, thus, more insights. As advertisers, the more we can get, the better, as we can use that information to make informed decisions, create custom audience, and optimize our app campaigns. Adding app events is also optional, but we recommend setting these up as they relate to your business (such as app install, app launch, add to cart, in-app purchase, etc.). That way, you can better serve your ads to people who are most likely to take an action and create custom audiences using this information.
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